A Blog In Bloom Presented by Seminole Florist

Ok history buffs…heres’s some info for you!

The History of FTD

Founded in 1910, FTD is one of the largest floral companies in the world and is a leader in quality, artistry and dependability. FTD connects approximately 20,000 North American retail florists and supports an international floral delivery network of 50,000 affiliated FTD Florists in 154 countries. FTD can deliver products to nearly 100% of the U.S. population. FTD stands behind our Satisfaction Guarantee on all orders sent through FTD for delivery within the U.S. and Canada.

On August 18, 1910, fifteen American retail florists agreed to exchange orders for out-of-town deliveries. Originally called “Florists’ Telegraph Delivery”, FTD was the world’s first flowers-by-wire service.

Fifty-five years later, FTD expanded to include international transactions. The company was renamed “Florists Transworld Delivery” to reflect its growing worldwide presence.

In 1914, FTD adopted the classic figure of Mercury as its official logo. With worldwide visibility, the gold “Mercury Man” is one of the most recognized logo in the world. It has become the floral industry’s emblem of quality.